Did you know that 80% of calls go to voicemail (Ringlead) and, on average, only 4.8% receive a call back (Inside Sales)?

But don’t let those statistics scare you from calling and leaving a voicemail! Voice messages are still an important business tool and should be used as touch points in your overall prospecting strategy.

Here are 4 simple tips to remember when leaving a voicemail:

1.   Keep your message under 30 seconds but avoid talking too fast.

Practice saying your message while timing yourself so you have an idea of how long your voicemail will be. Read our previous blog post about the ideal speaking rate here.

2.   State your name and callback number at the beginning of your message.

Don’t let your message be cut off before leaving your contact information.

3.   Keep your message clear and concise.

Know exactly what you need to say before making the call. Don’t pause for too long or use filler words such as ‘um’ and ‘like’.

4.   Follow-up your voicemail with an email.

90% of first-time voicemails are never returned (Ringlead). If you don’t follow up with your prospect, it’s likely that you won’t hear back from them. 



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